Welcome to BCS
We are a digital marketing agency that helps strong businesses and organizations maximize the value and power of their presence on the Web.
Begin Maximization.Very Nice to Meet You.
We’re here to guide you along that wonderful, sometimes confusing, and ever-changing world known as, The Web.
These days, The Web extends far and wide, across desktops, mobile devices, smartphones, iPhones, xylophones and everything in-between. There are huge opportunities to market your organization via social media tools, E-mail and video – all of which should stem from an inviting, highly usable Web site.
Sound intimidating? We can help. Take a look at our services and see how we can help your business or organization grow. View our sample work and take away ideas that may inspire your own Web marketing program. Read our case studies and see how we’ve helped clients develop their digital presence.
Or, drop us a line through one of the contact points below. We’d love to talk shop.
We’re All in This Together
By 2014, over 3 billion of the world’s adult population will be able to transact business electronically via mobile technology.
Keeping Tabs on the Tablet
Sales of media tablet devices, including the iPad, Galaxy Tab and Cius are expected to reach 19.5 million units this year — and nearly triple by next year — all to the detriment of laptops and traditional PCs.
We’re Goin’ Mobile
By 2013, mobile phones will overtake PCs as the most common Web access device worldwide. Is your business or organization prepared to take advantage of this huge shift in user behavior?
It’s not so much a Site, as it is a Presence.
A well-designed Web site will do the heavy lifting in your digital marketing plan. Built properly, your site can drive user traffic to and from your other Web properties, help to increase on-line exposure and drive sales.
At BCS, Web sites are our passion, and we’ll work with you to build a presence that’s visually appealing, based upon clearly established business objectives. After all, it can’t just be a pretty site (although you’ll get that, too). See for yourself. Below, you'll find some of our recent projects:
Let's Get Down to Work.
When it comes to Web marketing, one size doesn’t fit all. Rather than simply throw tools, tactics (and money) at our clients' digital marketing objectives, we first get to know their businesses inside-out. That helps us determine strategy, which then leads to the smartest ways to help them grow their bottom lines. Below, you’ll find some of the ways we can help you do business on the Web:
Web Design & Development
At BCS we create sites that are beautiful, both inside and out. That means show-stopping design that emphasizes an outstanding user experience, and hand-coded, standards-based development. Topping it off, we optimize for search, and build for scalability – so that your Web presence can grow as your organization grows.
Mobile Optimization
Is your business prepared for the day when most people will access the Internet via mobile devices? (It’s going to happen sooner than you think). Sure, your site looks great on a desktop browser – but what about on a Blackberry, iPhone, iPad or Android device? We can build your Web presence to ensure that your customers and clients have as good an experience viewing your site on their mobile device as they do via their home or office system.
Content Management Systems
If you’re the hands-on type, and would like the ability to make content updates to your own site, we can build your site in a structured, user-friendly Content Management System. We speak all brands of CMS – Wordpress, ModX, Joomla, Drupal and more – and we stand behind our CMS development with training and customer support.
Content Development
It’s been said almost too much, but it’s true, content is king. Not only do search engines seek out fresh, relevant site content, but in a classic sense, people need to be informed, entertained and guided. BCS offers professional copywriting services, custom photography and video to tell your organization’s story and bring your site to life.
Analytics
There’s no sense in committing time and budget to a Web site or digital marketing program that looks good but produces no results. Our clients operate in competitive environments, where every click counts. That’s why we measure progress across all of our digital tools. From basic, Google Web site analytics to email marketing metrics and overall site visibility, we help our clients determine what’s working (and what’s not), and focus on constant improvement.
Email Marketing
Email marketing has come a long way. Gone are the days of text-based emails that produce virtually no results and are often flagged as spam. Today, an organization can utilize E-mail to produce stunning communications that inform clients and bring results.
BCS can construct a campaign of regular, visually-appealing HTML E-mail communications with relevant content that your customers will actually open. How do we know? Because we plan correctly, and then monitor every aspect of every delivery. And, we’ll provide you with the analytics to see for yourself.
Social Media Tools & Strategies
Social media is here to stay. And it’s not just about Facebook, Twitter and YouTube anymore (although, you can ignore these three at your own peril). There are tons of niche social media sites and other tools that can help you promote your business and communicate your message. BCS can help you coordinate your social media strategy, providing design, content development, and social media monitoring services to help you build and grow your on-line community.
Search Engine Optimization & Marketing
A great Web site is only great if your customers can find it. Despite the growing influence of Facebook as an online advertising and search engine presence, Google and Bing/Yahoo are still the dominant players in the SEO/SEM arena, and will remain so for the foreseeable future. BCS can work with you to develop on-going, results-based SEO and SEM campaigns.
E-Commerce
Whether you’re selling windows, wallets or widgets, if you’re looking to do business on-line, you’ll need to plan your strategy carefully, and then implement effectively. We can help. BCS can build your E-commerce platform using the right tools – from basic, plug-in shopping cart functionality, to extensive Magento-based platforms that provide everything from customer feedback to sales analytics, custom reporting and product comparison functionality.
“I think that what has been really incredible about BCS is that they didn’t just hand me a beautiful Web site and say “good luck.”
They have continued to take an active interest in growing traffic, analyzing results and improving content and visuals. Importantly, they taught me how to do this as well. Have to say it is a real partnership when you work with BCS.”
Andy Davis
Founder & President, Board of Trustees
Music Empowers Foundation, Inc.
“BCS redesigned our corporate web site and were a pleasure to work with throughout this detailed process.”
"They took our ideas and implemented them in a way that made sense to us and created a finished product that was everything we had hoped for. They're a top-flight organization that I would recommend highly to my peers in any industry.”
Michael Powers
Assistant Vice President, Marketing and Business Development
Garden Savings Federal Credit Union
“BCS is our partner of choice for clients who need a new or updated website.”
"The folks at BCS are easy to work with, approachable, and knowledgeable. Consistently, they can be counted on to deliver visually appealing, user-friendly work - on time and on budget.”
Lauren Kaplan
President,
ThinkingKap LLC.